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VIRTUAL WEBINAR

Moving from Tactical TPM to Strategic Promotion Optimization

july 10, 2019

2p EDT

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Beyond securing the right leadership, personnel and managing change, learn how the Mizkan team achieves goals, and remains relentless on continuously improving processes, technologies, and outcomes for their trade investment.

Join Tim Carrigan, Director Sales Planning & Operations, at Mizkan America, Inc., as he shares a deep and meaningful dialogue (not scripted slideware) with Pam Brown, Chief Commercial Officer, POI for deep dive into the elements of success across channels.

Speakers:

Michael Kantor CEO and Founder of the Promotion Optimization Institute, LLC

Pam Brown VP Chief Commercial Officer at the Promotion Optimization Institue, LLC

Tim CarriganDirector Sales Planning & Operations at Mizkan America, Inc.

In this webinar, we will discuss:

Who needs the TPM solution and why (Departments: Finance, Accounting, Operations, Sales)

Reporting requirements (Trade, Performance Type, Deduction Aging & Balances, etc.)

What is needed vs wanted from strategy through execution and analysis

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