The POI Europe Promotion Optimization Summit Summit takes education and live F2F networking to a new level and will deliver strategies and tactics specific to global and local markets, including regional content and live, meaningful networking.
Our view of the new world, with a focus on retail execution
What brands will need to think about from an execution perspective
How to make the best use of data to turn into actionable insight
How to get agile with your resourcing model - right place at the right time
How to digitally connect with your retail base
What the future holds for CPG brands
Lastly, how does this affect what happens in other markets?
Alice is an experienced FMCG professional with over 11 years of experience across major retailers and agencies. 6 year’s client relationship management experience, a specialist in the application of data driven insights into FMCG’s business strategy, customer loyalty and retail relationships. 5 year’s International & UK retail buying experience in food and non-food with Tesco plc.
A key part of the Avidity business for over 20 years, Gordon is their Strategy and Marketing Director in addition to MD of their Thumbprint digital and data brand. He is accountable for product and service strategy, and leading the teams in marketing and communications, new business and product management in Thumbprint.