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Tag: Retail Execution

Evaluating Your Retail Execution Solution

Consumer goods companies stand to benefit from a robust Retail Execution solution – a successful in-store execution strategy can help to increase help to increase revenue by capitalizing all the opportunities available at the stores, while maximizing the efficiency of your sales team.
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Retail execution

Optimizing Field Force Store Execution in the Age of the Great Resignation

Automating sales force and field team execution, part of Retail Execution Excellence, is becoming increasingly important as companies struggle for store merchandising and compliance field staff.
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Connecting top-down promotion and volume planning to store back data: nirvana, or achievable?

According to a recent POI State of the Industry Survey, the number one issue preventing consumer goods organizations from exceptional retail execution, at 47 per cent of respondents, was limited availability and/or use of data and insights.
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Localizing assortments in an era of lumpy supply chains

Pre-pandemic, grocery retailers had already begun to move toward ranging in a given category beyond just the two biggest brands and a niche or premium brand. Localization requires going a step further.
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Category Management

Explosion of new beverages shines a light on the need for category management

Better-for-you and functional beverages development is putting pressure on traditional beverage categories and store layouts. The beverage sector didn’t stand still during the pandemic, with a raft of emerging and new products and subcategories throwing the spotlight on the need for tightly controlled category management to ensure the shopping experience remains simple.
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Effects of COVID-19 within retail post-Brexit

Prior to the Brexit conclusion, businesses developed numerous scenarios based on differing assumptions to the negotiations. There are projections that Brexit might bring more long-term damage and losses to UK retailers than Covid-19, so how can businesses prepare for these changes, both seen and unforeseen?
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Exceedra Retail Execution solutions highlighted in 2021 VDC Research Report

In the 2021 VDC Research Report for Retail Execution and Direct Store Delivery Options, Exceedra is highlighted for our mobile solutions that provide consumer good companies with the real-time visibility and data-driven insights that empower their field sales teams to achieve immediate improvements to in-store execution.
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Political impact of Brexit on the consumer goods industry

The UK left the EU on January 1st, 2021 and with that came additional challenges and opportunities. The Purchasing Manager’s Index (PMI) from IHS Markit/CIPS indicates that there had been activity to stockpile ahead of January 1st, 2021.
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Introducing ‘Rapid Image Recognition’ from Exceedra

The requirements for in-store executional excellence has been radically transformed in 2020. Along with the ongoing challenges of maintaining your brands’ product availability and rightful share of your selling space in-store, manufacturers are now facing the new reality in which their field teams have become not just an ambassador for your brands but a trusted extension of the retailer’s operations teams.
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Cómo utilizar ejecución en punto de venta para crear la “Tienda Perfecta”

El término "Tienda perfecta" describe la combinación de medidas y KPIs que se utilizan para determinar el éxito general de la estrategia de ejecución dentro de una tienda o segmento.
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