Improving Agility, Effectiveness, and Profitability
Trade Promotion Management | Optimization
Continuous Trade Imrovement
Requires the Right Solution
Exceedra’s trade promotion management and optimization (TPM/O) solutions enhance the agility and management of all promotion activities. Now you can turn a cost of doing business into an effective marketing tool that will increase sales and finance productivity, improve forecast accuracy and organizational alignment, reduce revenue leakage, and deliver a better return on your trade spend investments.
To be an industry leader, you need a retail trade promotion management solution that keeps pace with a dynamic marketplace. Exceedra’s retail trade TPM/O solution gives you the right set of capabilities to take tighter financial control designed with today’s best practices in integrated planning and revenue management.
Exceedra’s foodservice trade promotion management software is a true end-to-end solution that supports the most complex go-to-market strategies in a simplified, easy-to-use contract management tool. This powerful SaaS solution provides at-a-glance, quick information to help you establish control, gain visibility, and ensure accuracy.
Exceedra TPM/O solutions support a collaborative S&OP process to give you real-time visibility to the latest estimates across sales, marketing, finance, demand, and supply planning.
How we Uniquely Help our Clients
Exceedra TPM/O solutions deliver tighter financial controls to reduce TPM administration and increase trade spend ROI by 10-20%. Our robust solutions support a collaborative S&OP process to give you real-time visibility to the latest estimates across sales, marketing, finance, demand, and supply planning.
Improve Trade Spend ROI
Get the most out of every dollar invested in promotions, and save time, effort, and money by empowering better decision making. Increase the effectiveness of promotions through scenario planning and constraint-based modeling while ensuring you run the best activities for you and your business partners. Develop guidelines, allocate trade funds, set up objectives, and monitor compliance from a single integrated solution to make your trade spend more effective.
- Reduce costs with enhanced visibility and control
- Run the best promotions for your retailers
- Spend less time on low-value tasks
- Improved ROI and profitability on future promotions
The Right Solution at the Right Time
At Exceedra, we know your business is unique and requires a solution built with your challenges and marketplace in mind. To make sure you get the solution you need, we oﬀer a variety of retail TPM/O solutions that allow us to serve any consumer goods company around the globe no matter your size, maturity, category, or route to market.
All our TPM/O solutions are designed with built-in best practices to integrate your planning and optimization analysis capabilities so you can improve the overall performance of your trade promotion management. Our solutions, services, and support equip you to solve your retail or foodservice trade management challenges so you can spend smarter and see better results.
- Complete end-to-end solutions that enable eﬃcient and integrated trade promotion management.
- Increase sales by 1 to 2 percent, improve trade investment ROI up to 20%, and decrease inventory levels and accounts receivable.
- Provide aggregated analytics with full drill-down capability that enable speciﬁc analyses required by ﬁnance teams.
- Integrate external POS or syndicated data to generate valuable insights that improve forecast accuracy, accruals management, retailer proﬁt modeling, and promotional execution.
Exceedra Customer Since:2002
Products Implemented:Exceedra TPM Enterprise 4-month implementation
- Improved Forecast Accuracy by 25-30%
- Improved margins and trade effectiveness
- Unpresented visibility to trade accruals, forecasted/actual volumes and spending, as well as claims/deductions
Exceedra Customer Since:2011
Products Implemented:Exceedra Retail Execution 6-month cascaded implementation across the Baltic countries
- Reduced order-taking time and out of stocks
- Fast KPI availability for top management
- Improved information flow between sales representatives
Exceedra Customer Since:2009
Products Implemented:Exceedra Retail Execution 6-month implementation
- Support revenue growth and order processing objectives
- Visibility to in store conditions and compliance
- Processes orders with speed and efficiency
- Respond to exceptional, unexpected or seasonal events with dynamic ordering
The Right Solution at the Right Time
Exceedra Foodservice TPM/O is the industry’s only end-to-end solution with no need for a third-party provider. This best-in-class solution equips you to establish control, gain visibility, and work smarter and faster to drive high-performing sales strategies.
- Streamline deduction and settlement processes to improve trade spend by 7-10%.
- User-friendly UI and online help drive adoption and improve eﬃciencies by 20-40%.
- Dedicated project and customer service support teams.
Exceedra settlement services gives you an advanced perspective on your business and your customers. We oﬀer ﬂexible settlement options from self-serve to full services model to support a wide variety of manufacturer needs. Regardless of the model, our unique algorithms audit every claim to enforce accountability with the original contract to reduce revenue leakage and increase trade spend ROI.
- Identify a 5-15% error rate
- Receive and manage claims directly through electronic transmission, email, or postal mail
- Manage accounts with third-party payment processing
Latest News & Resources
Some of the companies already benefiting from our TPM/O solutions