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POI Mid-Winter Summit 2021: The Integrated Enterprise

This engaging panel will discuss the market conditions, business scenarios and outcomes possible through process alignment and optimizing the use of internal and external data across the value chain. From supplier to consumer, there is a massive amount of information available today to fuel strategy development, business planning, execution, and insights. However, we still face barriers that prevent the broader adoption due to legacy architectures, inertia to change, and siloed organizations. Come brainstorm with this CPG Panel on how companies are identifying high value areas of opportunity, the approaches to break down barriers, and the transformational benefits from an integrated enterprise.

Why is this important & more relevant than ever?

  • Information overload & Insight starved
  • Emerging AI technologies to improve speed to insights
  • Speed of business and consumer behavior change
  • Need for agility to support frequent shift of business across channels, brands, and competitors

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