How Are CPG Companies Adapting to Change in the Face of COVID-19?

With the massive and unprecedented blow of COVID-19, the CPG Industry is working hard to adapt to the rapid changes and address the business impact in many areas. The Promotion Optimization Institute and Exceedra will feature a CPG panel in a focused discussion on how the crisis has affected their business.

In this webinar, our panelists will review how the pandemic has altered planning processes and how it has increased the pressures of order fulfillment. With speakers Brodie Nissen of Method, Peter Naumann of KIND, and Bob Schmidt of ACH Food, attendees will learn how to adapt to a new way of working from some of the industries thriving businesses.

In this webinar, we will discuss:

• How has the pandemic affected the internal and external planning process
• The impact of crisis management and organizational preparedness
• The impact on trade planning, promotions, and revenue management