Enhance your agility with Trade Promotion Management

Now you can turn a cost of doing business into an effective marketing tool that will increase sales and finance productivity, improve forecast accuracy and organizational alignment, reduce revenue leakage, and deliver a better return on your trade spend investments.

With Exceedra Trade Promotion Management you can:

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Hear from Jill Watson how KIND Snacks benefitted from implementing our Retail Trade Promotion Management Solutions.

Exceedra TPM/O solutions deliver tighter financial controls to reduce TPM administration and increase trade spend ROI by 10-20%.

Effective trade spend requires input from numerous teams – from sales and demand planning to finance and RGM. But forecasting and financial liabilities can be a challenge if these teams are not effectively aligned and utilize disparate processes.

With Exceedra Trade Promotion Management you can:

We operate globally with offices in North America, Latin America, EMEA, and APAC.
15 of 20 of the largest CPG companies rely on Exceedra TPM/O & IBP. 

At Exceedra, we believe our customers need more than just the right software solution. You deserve a valuable and lasting partnership. We are committed to fostering strong relationships with the companies we serve—relationships built on collaboration, trust, and a willingness to go the extra mile.
Kind Snacks
Weetabix Retail TPM Case Study
Beech Nut

Many consumer goods companies spend more than 20 percent of their revenues on trade spend but struggle to know if their promotion activities are delivering the desired returns.

We know your business is unique and requires a solution built with your challenges and marketplace in mind. To make sure you get the solution you need, we offer a variety of retail TPM/O solutions that allow us to serve any consumer goods company around the globe no matter your size, maturity, category, or route to market.
Learn how Exceedra can help you measure your trade promotion effectiveness and align your teams for more accurate forecasting.

Let us show you how the right investment provides the right results.

Exceedra North America
Corporate Headquarters
5201 W Kennedy Blvd #200
Tampa, FL 33609
United States

Phone: +1 (704) 503 9397
Exceedra EMEA
China Works
Black Prince Road
London SE1 7SJ
United Kingdom

Phone: +44 (0) 203 176 6627
Exceedra APAC
Level 1, Parmelia House
St. Georges Terrace
Perth, Western Australia

Phone: +61 861 623 240
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