In our world of TPM, the use of the word ‘Optimization’ or Trade Spend Optimization (TPO) can often mean completely different things depending on who’s talking about it, when they’re talking about it, and what it can or should mean or achieve....
In this Year in Review Exceedra Byte episode, we wanted to take the opportunity to reflect upon our successes as a company in 2021....
Data drives decisions but are they good or bad decisions...
Trade Promotion Management software has to cope with a fair amount of complexity. Software is vastly different when we look at the applications it’s used for, the user community it’s aimed at, and the size of the company that’s creating it. ...
Richard Burton discusses the "blockchain" and the new (digital) world. Learn how the blockchain works and how it has an affect on revenue growth management. ...
Effective Trade Promotion Management requires efficient planning. In the next lesson of our TPM Blog Series, Richard Burton speaks about the benefits of having a "single source of truth" for your data and what it takes to ensure your business processes are modeled successfully. ...
In the first lesson of our TPM Blog Series, Richard Burton goes over the basics of Trade Promotion Management. Learn the different pieces to the puzzle that is TPM. ...
In this written article series by Richard Burton, the Global Director of Customer Success, we will be covering a number of topics centered around Trade Promotion Management. ...
Find out how Exceedra Retail Execution Solutions help consumer goods companies achieve their aspirations around perfect store all year round....
On this episode of Exceedra Byte we explore how organizations can build a perfect store strategy and what benefits they can get from it....