Blog

TPM Blog Series: One Vision

For the final part of this TPM blog series I was keen to investigate the future, perceive what a vision for Trade Promotions Management may mean for our industry. ...

18 January, 2022 Blog

TPM Blog Series: The Holy Grail of TPO

In our world of TPM, the use of the word ‘Optimization’ or Trade Spend Optimization (TPO) can often mean completely different things depending on who’s talking about it, when they’re talking about it,...

11 January, 2022 Blog Industry News

TRADE: Exceedra Byte: Year in Review

In this Year in Review Exceedra Byte episode, we wanted to take the opportunity to reflect upon our successes as a company in 2021....

15 December, 2021 Blog Industry News

COMPANY UPDATE: Exceedra End-of-Year Newsletter 2021

2021 has been another incredible year of positive change and evolution for Exceedra. For more info, read our 2021 Newsletter....

15 December, 2021 Blog Company News

TPM Blog Series: Winning with Data

Data drives decisions but are they good or bad decisions...? Computers have become an intrinsic part to our lives, and have enriched everything we do, especially when it comes to our working lives....

14 December, 2021 Blog Industry News

TPM Blog Series: Selling Software

Trade Promotion Management software has to cope with a fair amount of complexity. Software is vastly different when we look at the applications it’s used for, the user community it’s aimed at, and the...

07 December, 2021 Blog Industry News

Applications of Blockchain Technology to Support RGM

Richard Burton discusses the "blockchain" and the new (digital) world. Learn how the blockchain works and how it has an affect on revenue growth management. ...

01 December, 2021 Blog Industry News

TPM Blog Series: Planning – not Execution

Effective Trade Promotion Management requires efficient planning. In the next lesson of our TPM Blog Series, Richard Burton speaks about the benefits of having a "single source of truth" for your data...

30 November, 2021 Blog Industry News